Vegan Outreach Booklets Save Animals—Your Donation Will Put Booklets into More People’s Hands
 VO Instagram VO Twitter VO Facebook
Vegan Outreach: Working to End Cruelty to Animals
Request a FREE Starter Guide with Recipes
Sign up for VO’s FREE Weekly Enewsletter

Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Enewsletter  •  August 11, 2010

Notes from Vegan Outreach

Nick Lesiecki

Activist Profile: Nick Lesiecki

Continuing our series of activist profiles, we meet leafleting giant, Nick Lesiecki. Since he started leafleting, Nick has reached over 21,000 individuals – including 2,075 in one day!

Here’s an excerpt:

What made you decide to start leafleting?

Anna took me out with her one day to hand out leaflets at San Jose State. We handed out 700 leaflets in a few hours, and I thought to myself, “Hey, this isn’t hard!” I reviewed Vegan Outreach’s estimates about the conversion rate per booklet, and I realized that leafleting has the most bang for the buck of any volunteer activity – I can literally save thousands of animals in a few hours. That’s what keeps me motivated – knowing there’s a direct and immediate impact.

What would you say to individuals hesitant about leafleting?

The first leaflet is the hardest to hand out. Once you get over that hump, the rest is easy. Set a modest goal for yourself at first (“I’ll hand out 50 leaflets today”), and I think you’ll be pleasantly surprised at the results. If you’ve been involved in any other area of animal rights (for example, manning an information booth), leafleting will seem more daunting at first – but the rewards of feeling like you’ve accomplished something make it well worthwhile.

Read the full interview.


Please Vote for Vegan Outreach

Want to give VO’s work more exposure? Please vote for Vegan Outreach as Favorite Nonprofit Vegetarian Organization in the current VegNews poll. You can vote between now and August 31. Thanks!


From the Jack Norris RD and “Your Daily Dose of Vegan Outreach!” Blogs


Products of the Week

Bonnifide Designs

Anne: “Check out this jewelry handmade by Bonnie Goodman, who spreads the message of compassion in Montana!”

Darina (who also recommends Bonnie’s jewelry) writes: “Try Ethiopian cuisine at your next opportunity. The unique, family-style, silverware-free dining provides a rich and bond-building experience in addition to the blissful taste.”

Please submit your product of the week via this page; previous entries here.


Notes from All Over

Lightning Round


Notes from Our Members

Kasey Ball
Another ISU student learns the truth from Kasey Ball.

What a great weekend of outreach! Last night, we reached over a thousand people attending a rock festival, and today we leafleted Baltimore Pride Fest. The crowd was amazingly receptive and we had many great conversations about animals this weekend. A woman today said she has been trying to shift towards a vegetarian diet, and referring to a VO leaflet, said, “This looks like it will help me a lot.” No doubt there are more vegetarians today than there were yesterday!
The Animal Awareness Project, 6/20/10

After reading your booklet, I want to become completely vegan.
—AG, 6/25/10

I received a Compassionate Choices booklet from a woman in Bryant Park, New York City. After reading about the cruelty to animals in the slaughterhouses, I now refuse to consume any animals ever again. Thanks!
—JM, 7/6/10

I was at the Warped Tour and people were handing out booklets. I took one and decided to take a look at it. After reading it, I wanted to learn more – please send me a Guide.
—SB, 6/29/10

Jamie Rivet
Jamie Rivet and crew take the animals’ message to the streets of Toronto.

I just wanted to express how much I appreciate the Vegan Outreach site.… While I appreciate (another group’s) goals, their all-or-nothing tone always left me feeling guilty and discouraged. Vegan Outreach is the first vegan advocacy and information site that I’ve seen that makes me feel good about my recent decision to drop meat and fowl and explore new foods and cooking methods. Kudos for making a convincing case for veganism without making people feel selfish and evil if they don’t get to 100% immediately!
—SQ, 8/6/10

A good use of time at Northwestern University. One young woman came up to tell me that the booklet was very enlightening and that the not-all-or-nothing approach made her realize that even if she didn’t go completely veg, she should still make changes.
—Jon Camp, 6/21/10

Joe Espinosa

In my short time at the University of Illinois at Chicago, I heard from well over 20 vegetarians and four vegans, a sign that we’re doing our job in Chicago.
—Joe Espinosa (at right), 6/10/10

A sparse summer crowd at Arizona State, but some groups of high school students were walking around. I overheard one group talking – a girl was saying she was going to “cut out” meat, while a guy responded that although he wasn’t going vegetarian, he was going to cut way back. Also spoke to a Muslim student who seemed interested in the brochure and asked for a couple of extra.
—Jeff Boghosian, 6/7/10

Great outreach, with lots of good feedback, at Miami Dade College and Broward College. For example, I met a man who said that his teenage son and daughter had been asking to eat more veg foods at home. He was happy to get a Compassionate Choices and a Guide, and planned to share it with his wife and recommend that they eat veg meals “most of the time.”
—Linda Bower, 6/10/10

Jenell Holden
Jenell Holden makes sure the students at Harold Washington College have a chance to make informed decisions.

Good leafleting at Taste of Brunswick. A teenager who took a leaflet came back later to ask how he could get more information. I directed him to the website, and he thanked me for giving him the leaflet. An old man came up to me to see what I was handing out. He opened it and said, “Ya know, so many problems happen in the world because not enough people are paying attention. We all need to be more aware of things like this.”
—Lana Smithson, 6/19/10

It was an exhausting day in the blazing sun leafleting the Phish concert, but totally worth it. Many commendations of our effort and was told frequently that we’re doing great work. Best comment of the day: A woman showed an Even If You Like Meat to her 5-to-6-year-old son, who pointed to a picture and asked, “What’s that?” His mother replied, “That’s a pig in there. That’s why mommy and daddy don’t eat meat.”
—Todd Lent, 6/19/10


Prevent Suffering!

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are tax-deductible.

Vegan Outreach
POB 30865, Tucson, AZ 85751-0865

Best in America
VO TwitterVO Facebook