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Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Enewsletter  •  September 14, 2011

Notes from Vegan Outreach

Riley & Mikael

Activist Profile: Mikael Nielsen

Continuing our series of activist profiles, today we feature Mikael Nielsen, along with daughter Riley!

Here’s an excerpt:

What was your most positive leafleting experience and why?

I don’t really have one great experience, but I always feel really good after any day of leafleting. Even on a day where it feels like I only reached a small number of people, that is less suffering in the world – to be a part of that is pretty neat.

What would you say to individuals hesitant about leafleting?

If my 10-year-old (who’s been doing it since she was 5) can do it, so can you. Don’t think about it too much and just get out there. Read the FAQ section on the VO website and familiarize yourself with the answers. It’s rare that people stop to ask you questions, but it’s a nice confidence boost to know that you are prepared if they do. Read or re-read A Meaningful Life (which I do from time to time). And it might be a little uncomfortable to get out there for the first hour or two, but that is nothing compared to what farm animals endure every second of their whole lives. They are worth it.

Oh and give people the biggest smile you can!

You can read the full profile here.


From “Your Daily Dose of Vegan Outreach!” & Jack Norris RD Blogs


Products of the Week

Mikael: “I just started using and like the Vega antioxidant EFA oil. For people in Chicagoland, anything made by the Canary Confectionery is beyond awesome. Vegan treats galore!!”

Please submit your nominees for product of the week via this page; previous entries here.


Notes from Our Members

Citrus vegan

You could make this up, but with it really happening, you don’t need to. While reaching over 1,700 students at Citrus College:

  • By 7:56 am, a young lady (right) brought her leaflet back asking where to get the plant-based cheeses and things in her neighborhood, because she’s going vegan now!
  • Was thanked by an administrator for being out there, Guided her twice (for her and a friend).
  • By 8:37 am, a young woman (below) said she went vegetarian five months ago because of a leaflet we (Yvonne and I) gave her. Guided? You bet.
  • Met ANOTHER woman whose diet also changed five months ago because of a leaflet we gave her…only she went vegan! Guided.
  • Loads more amazing conversations. Lost track of how many times I was thanked and how many veggies I heard from. Perfect model for how powerful leafleting can be.
Citrus vegetarian

—Nikki Benoit, 9/8/11

Over my lunch break, I reached 150 more students at Arizona State’s West campus. I had a great conversation with a young student who was an editor for the school paper. She had tried being veg several years ago but only lasted a month, but now seemed interested in giving it another shot.
—Jeff Boghosian, 9/7/11

Reached 520 students at CUNY Staten Island. Everyone was very receptive and kind! Two vegetarians are interested in helping in the future!
—Katie Pryor, 8/30/11

Small crowd at the concert tonite, but one guy came back to tell us he had been on his way to the restaurant on the corner to get some chicken strips but, after getting our leaflet, he got a vegan burger instead.
—Kevin O’Connor, 7/6/11

My favorite moment from leafleting the farmers’ market was when a mom said no to a brochure, then pointed to her 12-year-old son and said, “Give it to him, he’ll want one for sure.” The boy immediately started to read it as the whole family walked away. It was a nice switch from the parents who try to keep the info from their children.
—Barbara Bear, 7/9/11

GCC students
Engrossed in the truth at Glendale Community College (above and below).

365 more students at the University of Wisconsin. Heard from an amazing 16 vegetarians, including 2 who stated that they dropped meat after getting a booklet from us in the past.
—Joe Espinosa, 8/2/11

At the concert tonite, plenty of youngsters reacted very enthusiastically to “Info to help animals.” One kid asked immediately how he could donate to our group. Also, I offered a leaflet to a young girl who was walking with what I took to be her grandfather. I thought the older guy would reject the leaflet but he took one then came back and said he was a vegetarian for 40 years and trying to go vegan. I gave him a Guide and some web resources.
—Darina Smith, 7/15/11

Wow, such great outreach at UC Berkeley today! Reached 500+ in only two hours. Really receptive students and future students aka touring juniors and seniors. Lots of big smiles, thank yous and quite a few turnarounds once they realized what the material was. Awesome!
—Brian Grupe, 7/12/11

Steph and I had many positive interactions today in Times Square. It’s great when you see people actually opening the booklets and having the right kind of reaction! We were able to distribute leaflets to many different tour groups, reaching many children, which was fantastic!
—Danielle Amodeo, 7/20/11

GCC students

In Times Square today, an Australian girl told me she had gotten one of the booklets thee years ago down under and went veg.
—Casey Constable, 7/27/11

Clearwater’s Great Hudson River Revival turned out to be the most successful event we have had in our outreach programs. Our booth was the most popular in the activist area of over 30 booths, and we put Compassionate Choices into the hands of 400 new people! People were happy to see that we were there. We got the sense that many people are ready for a lifestyle change. We also were asked by two other event organizers to join them at their events in the coming months.
—Shanti Urreta, 6/19/11

What a great week leafleting the Warped Tour, from Kansas City to Darien, NY! At almost every stop, we heard from people who are vegetarian because of getting a booklet at last year’s Warped.
—Jon Camp, 7/14/11

Eric Griffith
Eric Griffith makes the animals’ case at the University of Georgia.

I actually just wanted to congratulate you on this amazing website. Tomorrow, I am doing my first leafleting. I was very nervous, but your articles on vegan advocacy really helped me to have a more clear vision on what I have to do tomorrow, and also made me realize that I don’t have to be angry on meat eaters because I will not help the animals. It really changes my whole perception on how to do vegan campaigning and approach people. And I will suggest to the animal rights group for which I volunteer to adopt a college.
—CH, Belgium, 9/9/11

At Santa Rosa Junior College this morning, a guy (Brian) offered me your booklet. I was late for class and went by without picking it up, but I saw the cover, was intrigued, and after class went to get one. I have to tell you that I cried all the way home! Yes, I had read about these slaughterhouses and bad conditions before, but for some reason YOUR booklet hit home! I couldn’t ignore it anymore. And you are right: don’t make a total commitment to being a vegan and then stop because it’s too hard. It’s better to gradually eat less and less meat and keep THAT commitment. I know now that my changes will come – you are so right. I want to encourage you to keep handing out booklets at schools – it works!
—Bloom, 9/7/11


Prevent Suffering!

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are tax-deductible.

Vegan Outreach
POB 30865, Tucson, AZ 85751-0865

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