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Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Enewsletter  •  August 22, 2012
This issue is sponsored by Vegan Cuts:
Win a $100 Vegan Cuts shopping spree. Save 15% off your order w/ code OUTREACH15 - exp. Aug 29.

Notes from Vegan Outreach

  Fred Tyler leafleting UW Stout

Warm Up, Young Man!

Our Man Up North – Fred Tyler – has finally decided to move on from leafleting Minnesota and North Dakota in the depths of winter.

The consistent (and stoic) Fred, who has been a prolific leafleter since early 2008, has done a great job in the upper Midwest, having reached nearly 150,000 students in all weather – and we mean all! He’s also inspired others to get involved as well.

Thanks, Fred, for all your hard work! We all wish you all the best!


Calculating Optimal Advocacy for All Animals

Chicken raised for meat
Photo from COK’s

Excerpt: It takes more than 200 chickens to provide the same amount of meat as one steer. So everyone who gives up beef for chicken causes hundreds more animals to be raised and slaughtered (and chickens generally have much worse lives than cattle).… To put it another way: the impact of many, many vegetarians will be offset by just one person who gives up eating mammals and replaces even some of those meals with chickens and fishes.

Regardless of how we think people should react to the information we present, as the animals’ voice, we simply must avoid making arguments that can possibly lead anyone to eat more animals. Full post.


  Ellen Green

From “Your Daily Dose of Vegan Outreach!” Blog


Another Cookbook of the Week


Following up on last week’s recommendation of Vegan Cooking for Carnivores, Alton recommends Vegan with a Vengeance: “Isa Chandra Moskowitz has some of the cheapest, easiest, and tastiest recipes that have been able to please every one of my omnivorous friends and family members. She always lists ways of altering them to suit personal taste, budget, and even health.”

Please submit your nominees for product of the week via this page; previous entries here.


Notes from Our Members

SMC student reading booklet
Above: A Santa Monica College student is engrossed in reading Compassionate Choices. Below: A Syracuse University student has stopped dead in her tracks to read Even If You Like Meat.

Today at Santa Monica College, 65 Eastern philosophy students sat intently listening to my spiel and watched Farm to Fridge. WOW! Every conceivable sound of sadness / disgust was heard during the video, an abundance of thoughtful questions afterwards, ALL 50 Guides were requested. Love love love the questions they asked. Afterwards five young people came up saying, “This is it, I’m making the leap!” Absolutely amazing reception.
     For the day, Steve, Chad, and I reached over 2,100 students. This topic is hot, people are waking up…it’s sexy to be compassionate…they know it and are gonna rock it!
—Nikki Benoit, 5/3/12

Outstanding day! Woke up at 5:30 am (Jon from a couch, me from an armchair), worked out, showered up, grabbed some bagels, then leafleted from 7:30 am to 3:30 pm. Earlier in the trip, we set a new record for any school in the state of New York. Today at Syracuse University, we topped it by reaching 3,621 students with Even If You Like Meat, and also giving out 69 Guides. Despite being so busy, we each had a number of meaningful conversations with interested students.
—John Oberg, 5/1/12

SU student reading booklet

Phenomenal day of outreach at Santa Rosa Junior College. I was out the door before 6:00 am to drive to Santa Rosa and give my first of two presentations. Everyone got a Guide, I showed Farm to Fridge, and then we all talked together as a class with me answering questions. My audience was super receptive and I already got this note from the professor:
     “Thanks so much for another fantastic presentation / discussion. The information you present always generates such interest.… I’ve already heard from 10 students that the information they received today is changing the way they think.”
     After leaving each presentation, I was pretty amped up, and thus my leafleting was even more on point. A number of students I leafleted mentioned projects / reports / speeches, which always makes me happy. One young lady told me that she has the Even If posted on her fridge at home!
—Brian Grupe, 5/1/12

Gave well-received presentations to a total of 550 students at Eastern Regional High School (handed out 400 booklets). Many said they are going veg or changing their diet in a positive way. Awesome day of outreach.
—Aaron Ross, 5/14/12

At Corvallis High School, I continue to notice how the interest in this issue is growing. There wasn’t a single booklet tossed on the ground. It was great to watch kids reading the booklets as they waited for the bus. A number wanted Guides, and others came over and asked me for booklets.
—Nettie Schwager, 5/8/12

My first two vacation days in Ohio found me at Wright State University and Ohio University; reached nearly 1,000 students at each school. Good reception, especially at WSU, where I met over 20 vegetarians / vegans.
—Joe Espinosa, 5/16/12

Very high acceptance rate, very low throw-down rate at Northwood High School. It felt great to be leafleting, even if just for a little bit each day. We always learn a lot and display the urgency of this work by getting out and interacting with real flesh and blood humans.
—Jon Camp, 5/25/12

Gill Gillono leafleting U of Chicago
Leslie snapped this pic of Gill Gillono handing out Compassionate Choices at the University of Chicago.

I was thrilled to work with Tina and Gill [right] for the first time to leaflet the University of Chicago. Some students said they were discussing the treatment of animals vs. humans in their ethics class. A pre-med student said he is going vegan. We also heard from many vegans and vegetarians.
—Leslie Patterson, 5/23/12

Tons of great exchanges at my alma mater, the University of North Carolina, Charlotte! Ran into a couple of former professors who gladly took literature. Talked to another five professors who were thrilled to get info on vegetarianism, as well as a former coworker of mine from my days with the recycling dept. who wanted one of everything I had. A vegetarian business professor thought it was so cool that I was vegan and thanked me for making a difference. Several other students stopped to talk about changing their diets and found it inspiring that I went vegan my senior year at this very university.
—Anon, 4/27/12

Despite the heavy rain, Lisa and I had an amazing experience with the students of Sheepshead Bay High School. I also talked with one teacher until she was convinced and asked for another leaflet to put in her office. The principal of the school came up to Lisa and said, “Now that’s determination. May I have one?” Whoooo! Awesome morning – and then we went on to reach almost 1,500 students at Kingsborough Community College!
—Katie Pryor, 5/9/12

From our online Guide request form:

We picked up your booklet in a restaurant. We have been on a plant-based diet for 3 years but recently we’ve been slipping back. I read this pamphlet and sat down and sobbed. This has restored my conviction to go back to our 100% vegan diet. My heart is breaking over how cruel we humans can be.

Emily and Melissa at Las Cruces Warped Tour stop
John Oberg reports from the Warped Tour’s stop in Las Cruces, NM: “Emily (left) went vegetarian a year ago to the day as a result of getting a leaflet from us last year at Warped! Her friend Melissa was really interested after Emily talked about it, and said she would read it.”

I visited Warped Tour for the first time and I was walking around to different venues and saw your booklet to stop animal cruelty, and I wanted to be a part of it.

I went to Warped Tour 2012 this weekend, and I’ve decided to become a full vegan! I think your Guide will help me out as a beginner, and show my family why I’m doing this.

I was at Warped Tour and someone handed me one [of your booklets] and I read about it and now I’m working on being a vegan!

Warped Tour 2011 handed out your booklets and it really moved me, so I thought about it for a bit and I’m finally choosing a vegan diet.

Because of your booklet, my family and I will not eat meat. Would like to know how to go about getting booklets to hand out.

At the Warped Tour, I realized how bad the animals are treated. I didn’t want to be a part of it because it’s wrong, because animals suffer so much every day.


Prevent Suffering!

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are tax-deductible.

Vegan Outreach
POB 30865, Tucson, AZ 85751-0865

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