|Enewsletter • May 22, 2013|
Is Vegan Outreach’s College Leafleting Effective?
For a number of years, based on feedback we’d received through various channels, Vegan Outreach estimated that for every few hundred college students who received a Vegan Outreach booklet, about five would stop eating animals. In the fall of 2012, activists from Farm Sanctuary and the Humane League showed that when it comes to getting people to change their diets to help animals, leafleting with Vegan Outreach’s booklets is even more effective!
Of the 403 surveyed students who had received a Vegan Outreach booklet at some point during their college career, 7 are now fully vegetarian. Overall, 197 – 49%! – had changed their diet to help animals.
Even beyond influencing nearly half of the students who received a booklet, about 20% of the surveyed students – one in five! – shared the Vegan Outreach booklet with someone else, and that person changed their diet to help animals (full write-up here).
The implications of the Farm Sanctuary / Humane League survey results are pretty incredible:
Given that how many people receive a booklet depends entirely on income (see graph below) – your donation really does change lives and save many, many animals!
We hope you find the results of the Farm Sanctuary / Humane League survey as inspiring and motivating as we do!
PS: Today, your donation to Team Vegan will be doubled, dollar for dollar, reaching twice as many college students! Please support this effective, proven work!
click here to make a direct, tax-deductible contribution.
Notes from Our Members
Click on any Team Vegan member to donate and have your dollars doubled!
a talk at the University of Wisconsin,
Madison last night, and despite the heavy snow,
Josh [Kissel], Marina [Drake], and Josh [Turner, below] joined Ben [Collins, far right] and me [right]
today. At the talk, I covered the leafleting
survey, showing that our work really is making
a difference. The study convinced Josh T to
not only give leafleting a try, but he forced
himself to reach more students! He was overjoyed
that in about 45 minutes he was able to do as
much good as he will the rest of his life by
just being veg, which is something I really
a number of interested students at
the University of North Carolina, Pembroke. The
highlight was meeting a student who had recently
been in a chicken farm (as factory farms are
prevalent in this area) with a friend of his
and was appalled by what he saw. He asked for
tips on vegan cooking.
interactions at CUNY John Jay.
One student came back to say they got a falafel
sandwich. Useful conversation with a woman about
all the veg food available; she wants to work
in that direction. Another guy said, “Awesome!”
One guy said his teacher talks about this stuff,
so he’s going to give him a VO booklet. An ethics
teacher also took one and said that he’s going
to contact me about ideas for making this into
a class discussion. A woman took a few and said
“I’m gonna tell my doctor about this –
he asks me why I don’t eat chicken and other
students at both Lone Star College
campuses sat and read the booklets. Rachel and I met Andrena [above, right],
who is now committed to eating far less meat
and happily got a Guide. Also met a vegan who was into getting a Guide:
“This is great, my mom always asks me how
I get my protein.” Two separate students
walked over to us to get what others were reading.
Another said she had been thinking about going
veg; got a booklet, Guide, and encouragement.
A professor said she has been meaning to eat
healthier; I said, “Well maybe this is
a sign? Why not eat healthy and cruelty-free
from now on!”
rate was 90% at the University of Connecticut’s
West Hartford campus. Met half a dozen vegetarians / vegans in my short time here; some of them wanted
to start a group on campus. A student took a
booklet and said she was sorry that I was standing
in the rain. I said, “It’s OK, I love what
I do.” She turned around and gave me thumbs
up! Ten minutes later, it stopped raining! YAY!
in three class changes at the
University of Portland, where I met a future
volunteer. At the main cafeteria, I got a great
vegan ham wrap with a homemade vegan ranch dressing, and as I sat there
I heard one campus tour guide bragging to her
group about the great vegan options at the school!
and I had to be out the door by
3:30 am to get to Madison Area Tech, where we
reached 900 receptive students. Long conversation
with a woman struggling with her food choices;
she was happy to get a Guide.
many volunteers today! Diane,
Jessica, Judy, Mike, and Vicente! Met tons of
interested students and vegetarians / vegans at
both West Valley College and Foothill College!
Very worthwhile outreach.
day of outreach with Dave at George
Mason – we reached over 2,100 students. Had
a heart-to-heart with Jake. He said that while
he eats meat now, he thought it was crazy how
the pleasure we get from eating meat is so disproportionately
small compared to the suffering a farm animal
endures. He was glad that I was out in the middle
of the walkway [below], ensuring that everyone who walks
by is offered this information. He was Guided.